ULTA

Ulta Beauty Inc — AI technical analysis, September 2026
NYSE/NASDAQ · Retail
Technical Signal
SELL
Technical score 30/100
Last price: $546.78  ·  52W range $443.60 – $714.97
Short answer

Should you buy ULTA right now? Stockgaide's algorithm rates ULTA as SELL (technical signal), with a technical score of 30/100 at a last price of $546.78. The 50-day average is below the 200-day average, and RSI sits at 59.3. Wall Street's consensus rating is 2.03/5.

Technical signal details

Rule-based read from price and momentum indicators only — the score behind the technical signal above. Technical score: 30/100 (SELL).

Technical indicators

RSI (14)
59.3
SMA 50
512.07
SMA 200
557.08
MACD hist
-1.145

Fundamentals & Wall Street

Market Cap
$23.38B
P/E (TTM)
19.3
Dividend Yield
Analyst Consensus
2.03 / 5

Analyst ratings: 25 Buy · 8 Hold · 1 Sell (1 = Strong Buy, 5 = Strong Sell)

ULTA stock: frequently asked questions

Is ULTA a buy right now?

Stockgaide's AI currently rates ULTA as SELL (technical signal), with a technical score of 30 out of 100 at a last price of $546.78. This is educational content, not investment advice.

Is ULTA in an uptrend?

ULTA's 50-day moving average (512.07) is below its 200-day moving average (557.08), which points to a medium-term downtrend.

What is ULTA's RSI today?

ULTA has a 14-day RSI of 59.3, which places it in neutral territory (above 70 is overbought, below 30 is oversold).

What do analysts say about ULTA?

Wall Street analysts covering ULTA have a consensus rating of 2.03 out of 5 (1 = Strong Buy), meaning they are moderately positive — 25 Buy · 8 Hold · 1 Sell.

Where is ULTA trading in its 52-week range?

ULTA last traded at $546.78, against a 52-week range of $443.60 to $714.97 — about 38% of the way up that range.

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Data updated Sep 13, 2026 · refreshed daily